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Competitive enough?

What are the core competencies of the Indian manufacturing industry? What holds India back from exploiting them to the fullest? The Machinist takes a look

The corporate world is abuzz with the recently released Global Competitiveness Report 2003-04, published by the World Economic Forum covering 102 countries in its ambit. On the Overall Growth Competitiveness Index India found itself languishing at the 57th position. It did a little better on the Business Competitiveness Index, perched on the 37th position, ahead of its primary rival China, which is ranked 46th.
The result has been disappointing to many. Says Professor SN Chary, Management Consultant and Former Professor, Indian Institute of Management Bangalore, “It is indeed disappointing, but the fact is that India’s manufacturing industry does not have any ‘core’ competencies. It has none in either the category of men or money or machines or methods. If it had any, it would not have languished in the bottom half of the World Competitiveness ranking for so long. Perhaps in the long list of nations, along the continuum of competencies, it performs better than some other less competent ones.
Such, a performance is not worth speaking about.” While this may sound too harsh an assessment, it does make one think about the core competencies of the Indian manufacturing sector.

HR: LABOUR AND ENTREPRENEURSHIP
The comparatively low cost of labour has often been touted as one of India’s strongest competencies. But as Mr Chary points out, low ‘wage’ does not mean low‘cost’, because ‘cost’ relates to ‘productivity’. While the wages of Indian labour may be low, the advantage is often negated by the archaic labour laws, slow regulatory bodies and bulging bureaucracy. Mr Chary opines that so far, the‘cost’ has remained competitive, particularly for products and services that are at the lower end of the requirements of technology and quality. There is nothing wrong with making use of this comparative advantage and selling products / services where quality requirements from customers are not stringent and where the needs for technology inputs are not complex. However, as the products / services become progressively more technology driven and quality conscious this advantage is soon lost.
The long term costs arising out of inefficiencies in the process and poor quality often negate the short term gains made due to lower labour costs.
But the advantages of Indian labour do not end at the cost factor. The English-speaking and knowledge driven work force of India has been a driving force behind Indian industries. As Rajeeva Ratna Shah, Secretary, Department of Industrial Policy and Promotion, noted in a presentation made in November 2003, India has over 380 universities, over 11,200 colleges, 1,500 research institutions, over 200,000 engineering graduates, over 300,000 post graduates from non-engineering colleges and 21,00,000 other graduates. Naturally this creates a large talent pool for the Indian industry to pick and choose from. However, here too, Mr Chary begs to differ.

 

.........CONTD

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