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A time for change

SN Chary deconstructs the surprising results of the 2004 Lok Sabha elections and finds in them a number of hidden opportunities for the manufacturing industry

The parliamentary elections are over and a new government, with the outside support of the Left, has taken over. According to several political analysts, people have given a verdict for ‘grassroot’ improvements – improvements of the rural and agricultural sectors as against the perceived emphasis on urban development by the previous Government.
How do the changed circumstances affect the manufacturing business? What should the manufacturing and engineering industries be prepared for in the near and foreseeable future? No doubt, these are the questions plaguing senior executives of companies predominantly engaged in the manufacturing business. This sense of uncertainty appears to be partly responsible for the choppy stock markets of late.
The clichéd answer to these questions would be, “The Government will not turn its back on reforms. After all it was Dr Manmohan Singh who introduced economic reforms in the earlier license-raj ridden country way back in 1991.” Indeed, the industry can repose faith in the economic leadership of Dr Singh and his team. However, that is not the only reason for optimism. The change in economic policies expected to be brought in by the new Central Government, even if centred around the urbanpoor and the rural sector, can mean a plethora of opportunities for the manufacturing industry.

AGRI-DRIVEN MANUFACTURING
The hype surrounding the post-industrial society leads one to believe that a society’s progress takes place via a single route only. Agricultural growth leads to a growth in manufacturing. This results in a growth in informationcum- communications, which in turn. leads to a growth in services. However, though these growth areas are all simultaneously essential, the emphasis may vary as per the needs and available resources of a country at a point in time. There is no such ‘journey’ where one leaves a station behind and moves towards the next station.
The surprising election results have only served to reiterate that progress has to be an all-round exercise encompassing all sections of society and all sectors of the economy in a balanced manner. And this is good news for India’s manufacturing sector.
With greater investment flowing into the agricultural sector, the demand for a number of engineered products used in agriculture will increase manifold. The kind of inputs provided by the manufacturing industry to the agricultural sector include fertilisers, pesticides, farm implements, farm machinery, fluid handling devices like pumps, pipes, channels, tanks, power producing equipment such as generating sets and batteries – conventional and solar. Agriculture also requires facilities for efficient storage of agricultural products which creates a demand for construction equipment, and later, refrigeration and ventilation equipment. Providing convenient means of transport to the people in the agrarian sector to transport their produce is another necessity, thus creating a market for the transportation equipment manufacturing industry.
Also, as the Government strives to make the agricultural sector world class, the manufacturing industry would be required to play a role in increasing the agricultural sector’s productivities. There are several lessons to be learnt from Amul – the way the technology of collecting, chilling, preserving, transporting and processing raw milk was used for the larger benefit of the rural masses in India.
There is no reason why entrepreneurs in the manufacturing industry cannot produce similar results in several untouched areas in our agricultural economy.
Agriculture need not restrict itself to the production of food items and it could include several horticultural and non-agricultural items. The technology for improving productivities in these areas can come from the manufacturing industry – like the technology for producing tulips in water used in The Netherlands. Manufacturing and IT could serve as the inducers of technological improvements in agriculture / horticultural / agro-processing sectors.

EMPLOYMENT GENERATION CAPABILITY
One of the crucial problems to be addressed by the new Untied Progressive Alliance (UPA) Government would be that of burgeoning unemployment. In the last five years, the IT sector and IT related services sector boomed. However, this only generated employment for IT-savvy, university-educated and professionally qualified young people from the cities. Financial services, too, boomed; again the section of society to benefit from it was the urban educated class.
While the Government cannot afford to reverse the growth of the IT and related industries / businesses, greater emphasis is likely to be given to promoting those industries, which will generate employment for the rural and the urban poor population.
This modified emphasis would mean an opportunity for expansion of the manufacturing industry. It is the manufacturing industry that has the capacity to provide jobs to the economically weaker, less formally qualified and rural people. Strengthening the weaker base of our human resources is the primary concern of the Government. And due to its very structure, the manufacturing industry is better poised for providing this service to the people of this country.

 

.........CONTD

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